Sony Alpha A7 IV Mirrorless Camera

Sony Alpha A7 IV Mirrorless Camera

📷 Price: 3,299 CAD

Description:
The Sony Alpha A7 IV is a high-end mirrorless camera designed for photographers and videographers who want versatility, quality, and cutting-edge technology. It features a new 33-megapixel full-frame Exmor R CMOS sensor that delivers stunning detail, wide dynamic range, and low noise, even when shooting in challenging lighting conditions. The BIONZ XR processor, inherited from Sony’s flagship models, significantly increases processing speed, allowing the camera to operate faster, more efficiently, and more accurately.

The AF system, based on 759 phase detection points, provides instant and accurate subject tracking, including the faces and eyes of people and animals. The Sony A7 IV supports Real-time Tracking technology, which makes focusing almost perfect in any conditions. In addition, the Eye AF function is available in both photo and video modes, making the camera an excellent tool for portrait photography.

The camera offers impressive video shooting capabilities, including 4K 60fps with 10-bit 4:2:2 color, allowing professionals to record video with high detail and flexibility in color correction. Thanks to an improved cooling system and an increased memory buffer, the A7 IV is capable of recording long videos without overheating. A jack for an external microphone and headphones, as well as support for a digital audio interface, make the camera an ideal choice for vloggers and filmmakers.

The camera's screen is a 3-inch touchscreen with a tilting mechanism, which is convenient for shooting at different angles and vlogging. The OLED viewfinder with a resolution of 3.69 million dots provides a clear and rich image, which is especially important when working in bright conditions. The body is made of magnesium alloy, which makes it durable and resistant to dust and moisture.

The camera supports Wi-Fi and Bluetooth wireless technologies, allowing you to quickly transfer files to smartphones and tablets, as well as control the camera remotely via the Sony Imaging Edge mobile application. Autonomy is also impressive - the NP-FZ100 battery allows you to take up to 580 shots on a single charge.

The Sony A7 IV is an excellent choice for both professionals and enthusiasts who want a camera with advanced features, reliability and outstanding image quality.

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